Our Founder

Mrs. Nihharika R Kumaar

Founder Director of Social Business+

The Social Business+ is led by Ms. Nihharika R Kumaar, who is the founder director of this agency based academy. Being a seasoned digital marketer, she has always been passionate about training and empowering intellectuals about Digital Marketing. She has an extensive experience in this industry both as a leading traditional & digital marketing consultant and as a trainer. Her aims to create a more talented resource in the domains of Digital Marketing, Digital Analytics, and Digital Research.

Her mission is to expand digital marketing seamlessly and to enlighten students about the power of this industry. Her vision is to help young talented people to start their own venture as a digital marketing consultant.

Her Qualifications & Achievements

• Master in Advertising & Public Relation.
• Diploma in Digital Marketing. 
• Diploma in Business & Operation
• Diploma in Brand & Identify 
• Diploma in Marketing & Measurement (Digital Marketing)
• Making of Video Advertisement – script writing, camera angles, voice dubbing, & video editing - Elite Professionals from Media Industry as trainer.
• Making of Radio Advertisement – script preparation & presentation, sound recording techniques, sound & music effects mixing - Elite Professionals from Media Industry as trainers
• Designing of Print Advertisement – copy writing techniques, Photoshop & Corel draw, page make up – Elite Professionals from Media Industry as trainers.
• Professional experience of 16+ years in media planning, media buying, traditional marketing, advertising, public relation & event.
• Professional experience of 10+ years in digital marketing, SEO, social media marketing, website developing, content writing & strategy making.
• Ex-digital marketing trainer in Various Corporates including Bada Business.
• Trained 100+ corporate professional across various industries & management.
• Trained 150+ students & intern
• Conducted workshops & webinars on various topic of Digital Marketing.
• Youtuber - Running the Educational Channel for Intellectuals on Digital Marketing
• Digital Marketing influencer on Social Media platforms
• Digital Marketing Podcaster

Her Specialities

• Media Planning 
  
• Media Buying
• Print, Electronic & Outdoor Advertising
• Digital Marketing
• Competitive Analysis
• Inbound Marketing
• Online Marketing Strategy
• Lead Generation
• Local Search Optimization
• Online Reputation Management
• Pain Search - Pay per Click Marketing
• ROI Analysis
• Search Engine Marketing
• Search Engine Optimization (SEM)
• Social Media Strategy (SEO)
• Social Media Marketing (SMM)
• Web Analytics, Conceptualizing, Monetizing
• Website Development & Optimization
• Social Listening
• Influencer Marketing